Watch a video created by PivotDesk showing “A Day in the Life of the Sharing Economy”. Using car sharing, home sharing and new service models are now the new normal for some people.
Many companies are renting inventory they own. Technology and insurance innovation enables people to share this inventory.
The phrase “access over ownership” is used to describe these Business to Consumer marketplaces.
There are new examples of B2B services such as Getable.
Many companies now capitalize on remnant assets. Extra office space, under utilized cars and camping gear that gets used once a year are all examples of remnant assets.
These marketplaces enable peer-to-peer transactions.
Leveraging spare time has created some of the most successful sharing economy companies.
Companies considered part of the “sharing economy” are mostly marketplaces.
Marketplaces characteristics include:
- Ratings and Reviews
- Frictionless payment
- Social Proof
- Network Effects
Here’s a quick slide deck I built using HaikuDeck.
And here are a few links I recommend for anyone thinking about marketplaces: