Discoverability of COVID-19 testing sites

There is a national emphasis on COVID-19 testing now which makes the discoverability of local COVID-19 testing sites super important.

Schema.org has published new COVID-19 related tags including a CovidTestingFacility tag.

The White House has published general guidance for Federal and State CIOs

The City of Chicago’s Public Health Order 2020-6 Executive Order on April 29th mandates testing sites use these tags to publish machine-readable test site location data on their websites.

Apple Maps has these instructions on how to upload test site location data as well.

A typical discovery experience may look something like this (kinda obvious but worth noting):

  1. Person is told to get a test or thinks they need a test, searches for COVID-19 testing sites

2. After clicking “Coronavirus testing centers” they see results and a map

3. Then they click on “Website” to go to the testing location’s website

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